Before I wrap up, let’s be super clear about what crosses the ethical line when trying to get more 5-star reviews:
Never offer payment or rewards for positive reviews
Don’t create fake reviews (obviously)
Don’t ask friends and family to post reviews if they aren’t actual customers
Never remove or filter out negative reviews
Breaking these rules can get you penalized by review platforms, destroy customer trust, and in some cases, even lead to legal issues. Just not worth it, even if you’re desperate to get more 5-star reviews.