Look, you’ve got options:
Option 1: DIY your Google Business Profile optimization. Totally doable, just takes a bit of time.
Option 2: Have someone on your staff handle it. Works great if they’re somewhat tech-comfortable.
Option 3: Let local experts handle your Google Business Profile optimization. That’s what my team at Outword Marketing does for healthcare practices across NWA.
We’re right here in Northwest Arkansas (our office is actually in Bentonville, near Crystal Bridges). We understand the local healthcare landscape, and we handle Google Business Profile optimization for some of the busiest medical practices in the region.
If you’d rather focus on medicine than marketing, give us a shout at outwordmarketing.com. You can also us. I’m Josh – I usually answer unless I’m picking up my kids from school or at a client’s office.
No pressure, no sales pitch – happy to just take a quick look at your current Google Business Profile and give you a couple specific optimization suggestions. Sometimes a 15-minute tweak is all you need!
Written by Josh Thompson, Marketing Head at Outword Marketing in Bentonville. Dad of two, husband of one, consumer of too much Crystal Bridges coffee shop tea. I’ve been helping NWA pediatricians with Google Business Profile optimization since moving here from Colorado in 2018.
P.S. If you’re reading this in summer 2025, I’m probably trying to survive the heat at the Amazeum with my kids. Arkansas summers, am I right?
