When determining how long should a blog post be, consider your goals. For SEO and engagement, 1,500–2,500 words work best. Shorter posts (300–600 words) suit quick updates, while long-form content (2,000+ words) boosts authority. Quality matters more than length—focus on valuable insights. Research-backed articles with clear formatting, subheadings, and visuals enhance readability. Audience preferences also play a role; analyze competitors and monitor reader engagement. Ultimately, balance depth and conciseness for maximum impact. Regularly updating content keeps it relevant. Test different lengths to find what resonates with your readers while maintaining high-quality, well-structured, and engaging writing.