Hey there! Josh here, Marketing Head at Outword Marketing.
You know what keeps me up at night? Online reputation management. Yeah, I’m serious. In today’s digital world, your online reputation can make or break your business faster than you can say “viral tweet.” I’ve seen companies crushed by one bad review and others flourish because they invested in solid online reputation management strategies.
Let’s get real – managing how your brand appears online isn’t just some fancy marketing jargon. It’s absolutely critical. According to recent studies, a whopping 97% of consumers read online reviews before making purchase decisions. That’s basically everyone!
So today, I’m gonna break down the 5 pillars of effective online reputation management that we use with our clients. These aren’t just theoretical concepts – these are battle-tested strategies we implement every single day.
